Miss Universe Mexico

Miss Mexico is a national Beauty pageant in Mexico. It is responsible for selecting the country's delegates to international beauty contests: Miss World, Mister World, and other minor international pageants such as Miss Supranational and Miss United Continents.

In association with Telemax and TV Azteca, the Miss México pageant directed by Hugo Castellanos is one of biggest pageants in Mexico; 32 women from 31 states and Mexico D.F. compete for the title of Miss México or Miss World Mexico. The 2016 Miss México pageant crowned in Auditorio Benito Juarez (Los Mochis) in September 2016.

Since 2013 it has been responsible to send delegates to Miss Supranational and Miss United Continents (before Miss American Continent), all of them from Jalisco. In 2016 acquired the franchise to select the Mexican delegate for Miss World and Mister World after Lupita Jones lost this franchise.